An Update on The Influencer

Many of you reading this have asked how my latest book, The Influencer: Secrets to Success and Happiness, has been received. It’s been extremely gratifying to get LinkedIn messages, emails, and texts about the impact the book is having.

As I’ve indicated in prior blog posts, I’ve never written a novel. I don’t think I’ve written any short stories since I was a kid. Most of my writing has been technical and business-oriented so writing The Influencer was a stretch for me.

Since the book came out, I’ve been on dozens of podcasts and the reception from podcast hosts who took time to read the book beforehand has been overwhelmingly positive. Truth be told, some didn’t expect much from the book, but were pleasantly surprised upon finishing it. Comments centered around the storyline, how the learning points regarding influence were woven throughout, and they especially enjoyed learning from people in real life scenarios.

For each individual something different seems to stand out. On a podcast episode I recorded recently the host was especially drawn to the epilogue at the back of the book and the learning summary. If you’ve not picked up a copy of the book, in addition to the story, at the end all of the learning around influence is summarized in a few pages for you to continually refer back to. 

This book was designed for people who might not be interested in reading a book that’s heavy on business/psychology or who might not pick up a sales book. With the popularity of business parables, it’s my intent that The Influencer will reach a whole new audience. Here are a few excerpts from Amazon reviews.

“Brian Ahearn does a masterful job assembling the pieces of the puzzle on the career journey of John Andrews. I especially enjoyed how Brian handles the peaks and valleys that are interwoven throughout any career while illustrating how ethical influencing is critical at each step.” 

“I am always skeptical about books that suggest they can change your life, but Brian Ahearn accomplishes this difficult task! I found myself captivated by the story and his affable style and wit. I read the entire book in one sitting and now feel like reading it again to be sure I gleaned all I can.

“Brian has taken scientifically proven methods for influencing others and broken them into stories that everyone can relate to. It is an easy read and one that will make every leader a better leader. Every salesperson, a better salesperson.”

This week’s post was self-promotion but for good reason. I do what I do because I truly believe hearing “Yes!” is critical for your professional success and pretty important for your personal happiness. I know that ethically influencing others is a great way to ensure more success and happiness, so I hope you’ll pick up a copy of The Influencer: Secrets to Success and Happiness today. If you did get a copy, an Amazon review would be most appreciated. Thank you!

Brian Ahearn, CPCU, CTM, CPT, CMCT

Brian Ahearn is the Chief Influence Officer at Influence PEOPLE. An author, TEDx speaker, international trainer, coach, and consultant, he’s one of only a dozen people in the world personally trained by Robert Cialdini, Ph.D., the most cited living social psychologist on the science of ethical influence.

Brian’s first book, Influence PEOPLE, was named one of the 100 Best Influence Books of All Time by BookAuthority. His follow-up, Persuasive Selling for Relationship Driven Insurance Agents, was an Amazon new release bestseller. His new business parable, The Influencer: Secrets to Success and Happiness, is now available.

Brian’s LinkedIn courses on persuasive selling and coaching have been viewed by more than 400,000 people around the world.

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