The Self-Love Delusion
/0 Comments/by Brian Ahearn, CMCT®A post I read last week urged people to love themselves more. It promised greater confidence, healthier relationships, and a happier life. Judging by the comments, the message struck a chord with readers. In fact, no one challenged any of the assumptions. I understand why. Many people carry regret, feel inadequate, or struggle to accept […]
Loving Unlikable and Difficult People
/0 Comments/by Brian Ahearn, CMCT®Years ago, I heard a sermon about dealing with difficult people. We all have them in our lives—family members, neighbors, coworkers, or acquaintances we would rather avoid. Then the pastor said something I have never forgotten: “When I talk about difficult people, remember—someone is thinking about you.” Yikes! It is easy to identify the people […]
Giving Changes the Giver
/0 Comments/by Brian Ahearn, CMCT®Most of us understand the principle of reciprocity this way: When someone does something for us, we feel some obligation to give back. Obligation is a heavy word, it weighs on us, and that’s why reciprocity is such a powerful principle of influence. Give first, particularly when what you give is meaningful, customized, and unexpected, […]
Influence from the Inside Out
/0 Comments/by Brian Ahearn, CMCT®Last week I wrote about why I believe a Loving and Eternal approach to influence is a higher calling than merely Lasting and Ethical. A LinkedIn connection, Reyes Castillo, asked a great follow-up question: “I’m curious how that shows up in your actual coaching. What’s the first thing someone usually has to stop doing once they start asking […]
Lasting and Ethical Influence or Loving and Eternal?
/0 Comments/by Brian Ahearn, CMCT®After publishing Influenced from Above: Where Faith and Influence Meet, I had a eureka moment. If you’ve followed Influence PEOPLE for any length of time, you know PEOPLE is an acronym: Powerful Everyday Opportunities to Persuade that are Lasting and Ethical. One day it hit me that PEOPLE could also mean: Powerful Everyday Opportunities to […]









