This week is a short post to share a new video I recently put online. The clips are from a keynote presentation I gave this past May in Cleveland, Ohio. The event was the annual I-Day Convention sponsored by the Insurance Board of Northern Ohio (IBNO). I hope you enjoy it.
If you’re getting this post via email click here to watch the video on YouTube.
Is your organization interested in learning how the science of influence can help move your initiatives ahead? I can help! Contact me about keynotes, training, coaching or consulting.
https://influencepeople.biz/wp-content/uploads/2014/08/Brian-professional1.jpg580464Brian Ahearn, CMCT®https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.pngBrian Ahearn, CMCT®2014-08-11 21:30:002016-02-02 17:08:13Influence PEOPLE – A New Video
Zig Ziglar,
a well known author, sales trainer and motivational speaker regularly told
audiences, “You can get everything you want in life IF you’ll just help enough
other people get what they want.” Wow! Essentially he’s saying just help enough
other people fulfill their dreams and your dreams can come true too.
Zig might
not have been a social scientist but he clearly understood the power of reciprocity. This principle of influence tells us people feel obligated to help
those who first help them. So back to Zig; help lots of people and lots of
people will want to help you.
Watch this
two minute video from my presentation at The Ohio State University and you’ll
gain more insight into why the principle of reciprocity is so powerful.
Are you looking for a keynote speaker, training, or consulting on
how to apply scientifically proven principles of influence to your sales,
marketing, management or leadership? If so, reach out to me
(BFA654@gmail.com or 614.313.1663) and we’ll talk about your specific
needs.
Brian, CMCT
influencepeople
Helping You Learn to Hear “Yes”.
https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.png00Brian Ahearn, CMCT®https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.pngBrian Ahearn, CMCT®2012-09-10 21:30:002016-02-02 17:09:53How to Get Everything You Want in Life
The science of influence is just that – science. When I talk about influence I’m not sharing someone’s good advice because all too often that advice might not have any application for you. For example, Donald Trump can tell you things he does to close the deal and those techniques might work for one reason, because he’s Donald Trump. Without the Trump name his good advice might be worthless for you.
When I share influence and persuasion with people, what I share is based on more than five decades of scientific studies done by social psychologists and behavior economists. Based on their studies and understanding of human psychology, if you apply their findings ethically and correctly you will see an increase in people saying “Yes” to your requests.
To highlight the science, when I spoke at The Ohio State University earlier this year I shared the results from a brain scan done on two dozen college students who were presented with information from an authority. I used this example because it illustrates the reality that physiological things happen to people. Click on the video below to watch a three minute clip and learn more about the impact persuasion has on people’s brains.
If you’ve viewing this by email click here for the video.
Are you looking for a keynote speaker, training, or consulting on how to apply scientifically proven principles of influence to your sales, marketing, management or leadership? If so, reach out to me (BFA654@gmail.com or 614.313.1663) and we’ll talk about your specific needs.
Brian, CMCT
influencepeople Helping You Learn to Hear “Yes”.
https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.png00Brian Ahearn, CMCT®https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.pngBrian Ahearn, CMCT®2012-08-06 21:30:002016-02-02 17:09:58What Happens To Your Brain When You Are Being Influenced?
In February I spoke to several dozen business coaches from the Central Ohio Chapter of the International Coach Federation. During my hour with the group at The Ohio State University I shared ways they could use specific principles of influence to help their clients obtain better results.
Below is a short video clip where I talked about the power of concessions, sharing the results from a little experiment Dr. Robert Cialdini and his students conducted at Arizona State University. I think you’ll find it very interesting how they tripled the response rate to a certain request by prefacing their request with something beforehand.
Is your organization looking for a keynote speaker, training or consulting on the application of ethical influence and persuasion in the workplace? If you are just reach out to me by email at BFA654@gmail.com.
Brian, CMCT influencepeople Helping You Learn to Hear “Yes”.
https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.png00Brian Ahearn, CMCT®https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.pngBrian Ahearn, CMCT®2012-06-25 21:30:002016-02-02 17:10:00The Power of Concessions
“When Brian Ahearn speaks, people listen. That is so because he knows his material thoroughly, and he knows how to present it superbly. The upshot is that the genuine insights he provides are not just immediately understandable, they are also immediately actionable and profitable.” – Robert B. Cialdini, Ph.D., author of Influence Science and Practice
Wouldn’t you agree; most of your professional success and personal happiness come about when people say “Yes” to your requests?
Prospects become clients when they say “Yes” to your proposals.
Ideas become projects when management says “Yes” to your presentations.
You get raises and promotions when the boss says “Yes” to your reasoning.
And peace reigns in the home when your spouse or kids say “Yes” to you.
All of these situations and many more can happen with much greater frequency when you understand how people think and respond. Once you understand that the next step is to ethically apply scientifically proven methods of persuasion to your communication. I can help you understand that science and its application to your professional and personal situations. In other words, I can help you learn to hear “Yes.”
For example, did you know using “because” can make you more persuasive? To find out how watch this short clip where I talk about the power of “because” in the communication process.
My company is called Influence PEOPLE because we don’t try to persuade things. PEOPLE stands for Powerful Everyday Opportunities to Persuade that are Lasting and Ethical. In this video I unpack the PEOPLE concept.
Does this really apply to you and the situations you routinely face? Here’s what small business owners had to say about that after a presentation I gave at The Ohio State University.
Are you looking for a keynote speaker, training, or consulting on how to apply scientifically proven principles of influence to sales, marketing, management or leadership? If so, reach out to me by email, BFA654@gmail.com, or phone, 614.313.1663, and we’ll talk about your specific needs.
Brian, CMCT influencepeople Helping You Learn to Hear “Yes”.
https://influencepeople.biz/wp-content/uploads/2012/05/RobertCialdini3small.jpg160138Brian Ahearn, CMCT®https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.pngBrian Ahearn, CMCT®2012-05-22 09:58:002016-02-02 17:10:05Keynote Speaking and Training
A few months ago I had the privilege of addressing several dozen business coaches from the Central Ohio Chapter of the International Coach Federation at The Ohio State University. My hour-long presentation focused on how they could use certain principles of influence to help their clients obtain better business results.
I opened the presentation sharing about PEOPLE – those Powerful Everyday Opportunities to Persuade that are Lasting and Ethical. I also spent time on three of Dr. Cialdini’s six principles of influence – reciprocity, authority and consistency – defining each principle then citing scientific research to help attendees understand just how powerful the principles can be in the communication process. I also shared real world application for each principle to help those in attendance envision how they might use each in their daily attempts to ethically persuade others.
Below is the video clip where I introduced my PEOPLE concept – those Powerful Everyday Opportunities to Persuade that are Lasting and Ethical.
If you’re viewing this by email click here to watch the video on YouTube.
In the coming months I’ll share other clips from the presentation to help you better understand how the power of persuasion can help you hear “Yes” more often.
Is your organization looking for a keynote speaker or training on ethical influence and persuasion? If so, reach out to me by email at BFA654@gmail.com.
Brian, CMCT influencepeople Helping You Learn to Hear “Yes”.
https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.png00Brian Ahearn, CMCT®https://influencepeople.biz/wp-content/uploads/2024/06/logo-2024.pngBrian Ahearn, CMCT®2012-04-23 21:30:002016-02-02 17:10:23Ethical Influence for Business Coaches