Using Scarcity with Qualified Prospects
Last month I hosted a webinar on the principle of scarcity for the Cialdini “Influence” Series. During the 30-minute webinar I introduced participants to the ethical application of scarcity when it comes to managing salespeople and increasing sales. If you’ve followed this blog for any length of time then you know scarcity is the principle of influence which alerts us to the […]
Many Milestones and Reasons to Celebrate
This past year has held a lot of milestones for me and for my family and so does the coming month. In March 2013, Jane and I celebrated our 25th wedding anniversary. We followed that up in December with our daughter Abigail’s 18th birthday. I turned 50 a few weeks ago and Jane will reach […]
Influencers from Around the World – Hardwired Humans
This month our Influencers from Around the World guest post comes from Anthony McLean, Australia’s one and only Cialdini Method Certified Trainer (CMCT®). We owe Anthony special thanks for taking time to share with us because his busy schedule last month included a trip to the States to meet with Dr. Cialdini. I know you’ll […]
7 Personal Observations about Success
This week (April 1), I crossed the half-century mark of life. It doesn’t seem possible because some memories from long ago – growing up, high school, college, dating Jane – are so vivid. And that includes being at my dad’s 50th birthday party! As I pause and reflect, I’m thankful and hopeful. I’m thankful for the life I’ve led […]
Sometimes Less is More When it Comes to Persuasion
I have some persuasive advice for you – Bite your lip and stay silent for a while. Normally when I talk about persuasion I offer up ways to proactively connect on the six principles of influence. But sometimes silence is golden because quite often less is more. Allow me to ask you a few questions […]
