January 27th is the targeted release date for Persuasive Selling for Relationship Driven Insurance Agents. Selling isn’t confined to those with “sales” in their title. Company underwriters must sell their decisions so these concepts are for them! Claims adjusters know settling a claim is definitely a persuasive conversation, so these ideas will help them settle claims […]
This is a chapter from my book Influence PEOPLE: Powerful Everyday Opportunities to Persuade that are Lasting and Ethical. I thought it appropriate to share on the heels of Thanksgiving. I hope you and your loved ones had a happy holiday. Sincerely, Brian The Importance of Saying “Thank You” You just read about correct ways […]
EXCITING NEWS! My second book – Persuasive Selling for Relationship Driven Insurance Agents – is on track for pre-order in early January and will be available in paperback and ebook by the end of the month! Robert Cialdini had this to say after reading the manuscript: “Persuasive Selling is a rare find, uncomplicating the intricate process […]
I did a virtual keynote earlier this year and saw a comment that concerned me. Well, the concern wasn’t actually for myself, rather it was for the people who made the comment. Why was I concerned? Because they said the four most dangerous words for personal growth – “I already know that.” With a college […]
One of my favorite bands is Lifehouse. Recently, I’ve been listening to one of their earlier releases, Sick Cycle Carousel. The song is about a person struggling with the cycle of addiction. Their addiction is compared to a carousel, and the person realizes they need to make the choice to get off—and not get back […]
While many Americans have already voted, tomorrow many more will go to the polls to vote on various issues and politicians, including the President of the United States. We thought 2016 was bad but the rhetoric has heated up to unprecedented levels. Now is as good a time as any to revisit a contentious political […]
As we move deeper into Q4 it’s a good bet your organization has started laying plans for 2021. Personally, you may have already started assessing your 2020 performance and might be considering what you need to do to ensure more success in the coming year. There are three strong reasons you’ll want to consider boosting your […]
Last week I opened a cabinet door in the kitchen to throw away some trash. No big deal except we moved the trash can to another location in the kitchen…months ago. Why did I do that? Habit. Maybe you can relate to that. If not, how about one of these? You reach to […]
In my quarterly newsletter last week I mentioned I’m finishing up my second book. Persuasive Selling is written for people in the insurance industry and should be available on Amazon by year-end. The book looks at the application of the principles of influence throughout the sales cycle and how to apply the psychology to different buying […]
As I write this we’re fast approaching another presidential election. It was hard to imagine this election could be more explosive and divisive than Trump vs. Clinton four years ago but we’ve managed to do that. Well done America. Layer that on top of the pandemic, racial unrest, protests across the country, violence in our […]
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