Influencers from Around the World – How NOT to Sell a Dishwasher
This week you’ll read a funny story about how not to sell. It comes to us all the way from Italy and is based on the real life experience of Marco Germani. Marco has written guest posts for me for about three years now. I think you’ll see humor in his situation and the […]
What’s Aristotle’s Best Persuasion Advice?
Last week I quoted Aristotle in the post about Lance Armstrong. The great Greek philosopher, is credited with telling the world, “Character may almost be called the most effective means of persuasion.” I had a chance to see that up close and personal not too long ago. Many of you reading this may be familiar […]
Lance Armstrong, a Modern Day Robin Hood? Hell No!
So last week, Lance Armstrong confessed to Oprah Winfrey that he did in fact use banned substances during his career. While this might be a surprise and disappointment to the general public, it wasn’t a shock to anyone inside the sport of cycling nor was it to most athletes. Whenever we see superhuman performances like […]
Some Problems with American Politics
I spent a good bit of time before New Year’s flipping between CNN, MSNBC and Fox News to find out about the progress being made on the “fiscal cliff” talks. The more I thought about that fiasco the more I decided to share my view of the problems in American politics. The average American seems […]
Persuasion Can Double Your Results at Half the Cost!
It’s a new year and that means a fresh start. The profit and sales measures have all been reset to zero and the sky is the limit. If I could share with you a proven persuasion technique that could potentially double your results at half the cost would you be interested? Most businesses use […]
