Know the Game You’re Playing
/1 Comment/by Brian Ahearn, CMCT®Have you ever watched a tennis match where one player won more games but not enough sets and ended up losing the match? How about a football game where one team dominated the stats, held the lead the entire game but then lost on the last play? Here’s one that’s still fresh; a presidential election […]
Because, Because, Bec-oz…An Easy Way to Get to “Yes”
/0 Comments/by Brian Ahearn, CMCT®In The Wizard of Oz Dorothy, her dog Toto and her three friends (Scarecrow, Tin Man, Cowardly Lion) were off to see the wizard, the wonderful Wizard of Oz. Why were they going to see him? Because, because, because of the wonderful things he does! The word “because” persuades you and can help you become […]
3 Things are Extremely Hard…
/1 Comment/by Brian Ahearn, CMCT®Ben Franklin famously said, “Three things are extremely hard: steel, a diamond, and to know one’s self.” Now you might be thinking you know yourself well because you can describe your likes, dislikes, hobbies, career, family roles, etc. What Ben Franklin was talking about was understanding at a deeper level. Understanding why you do what […]
Persuasive Coaching: To Lead Learn How to Follow
/0 Comments/by Brian Ahearn, CMCT®Over Christmas my wife and I got into Game of Thrones. We’re a little late to the “game” but managed to plow through nearly four seasons of the show! One scene in particular caught my attention. Jeor Mormont, the old, gruff commander of the men of the Nights Watch, said to Jon Snow, the impetuous […]
The Big Bang Theory of Reciprocity
/0 Comments/by Brian Ahearn, CMCT®Across much of the world, it’s the holiday season and for most people the biggest holiday of them all is Christmas. Some celebrate Christmas as the season of joy and peace. For others, it’s the season of love and for many more it’s the celebration of the birth of Jesus. A huge part of celebrating […]









