Entries by Brian Ahearn, CMCT®

7 Personal Observations about Success

This week (April 1), I crossed the half-century mark of life. It doesn’t seem possible because some memories from long ago – growing up, high school, college, dating Jane – are so vivid. And that includes being at my dad’s 50th birthday party! As I pause and reflect, I’m thankful and hopeful. I’m thankful for the life I’ve led […]

Sometimes Less is More When it Comes to Persuasion

I have some persuasive advice for you – Bite your lip and stay silent for a while. Normally when I talk about persuasion I offer up ways to proactively connect on the six principles of influence. But sometimes silence is golden because quite often less is more. Allow me to ask you a few questions […]

3 Reasons to Ask 1 More Question

I’ve observed something in the last few years that I think has helped me become a much more persuasive individual and I’d like to share it with you. It’s something simple that you can do if you’re willing to commit an extra 10 seconds every now and then when you’re communicating with others. Here it […]

Don’t Ask, Don’t Sell

One of the biggest reasons salespeople fail to make the sale is simply because they don’t ask for it. It’s easy to tell someone all about your company, product or service. After all, a good salesperson will know about these things backwards and forwards. However, asking for the sale (a.k.a. “closing the sale”) can be […]

The Ticket is How Much?

(updated 8/26/21) I’m sure to spice up your home you have pictures scattered throughout different rooms. We usually display pictures that speak to us or make us feel good in some way. Those who are into art are very aware that the frame a picture sits in can make a huge difference. The right frame can really help a picture […]

I’m Sorry Dr. Mehrabian

I owe Albert Mehrabian, Ph.D., an apology. I suspect a lot of other people do as well. Dr. Mehrabian is a Professor Emeritus of Psychology at the University of California, Los Angeles (UCLA). He garnered widespread attention for his research in the area of non-verbal communication in the 1960s. If you’re in business then it’s very likely you’ve been exposed to his […]

Influencers from Around the World – Three Keys to Consider when Negotiating with the Chinese

Marco Germani has been guest writing for Influence PEOPLE for four years. He’s written his own book on persuasion and applies the principles of influence daily as he travels the world selling wine. I encourage you to reach out to Marco on Facebook and LinkedIn. Brian Ahearn, CMCT® Chief Influence Officer influencePEOPLE  Helping You Learn to […]

The Cialdini “Influence” Series is Coming Soon!

Are you interested in learning more about the science of influence directly from the experts? You’re in luck! Beginning February 13, a seven-part online series begins where you’ll hear from individuals who’ve been personally trained by Robert Cialdini, Ph.D. Dr. Cialdini is recognized as the world’s leading expert on influence and persuasion. His book Influence […]

The Importance of Congruent Messages When Persuading

I had in interesting Facebook exchange not long ago. Someone posted a picture of an attractive young woman wearing a t-shirt that had the following message on the front, “To be old and wise you must first be young and stupid.” To be honest I didn’t pay attention to the rest of the post, which […]