Entries by Brian Ahearn, CMCT®

How to Get Everything You Want in Life

Zig Ziglar, a well known author, sales trainer and motivational speaker regularly told audiences, “You can get everything you want in life IF you’ll just help enough other people get what they want.” Wow! Essentially he’s saying just help enough other people fulfill their dreams and your dreams can come true too.  Zig might not have […]

Influencers from Around the World – Thinking Hurts!

This month’s guest blogger in the Influencers from Around the World series is Cathrine Moestue. Cathrine emailed me her article all the way from Norway! She one of the 27 Cialdini Method Certified Trainers (CMCT) in the world today! If you’d like to connect with Cathrine you can do so on Facebook, LinkedIn and Twitter. I know you’ll enjoy “Thinking Hurts!” […]

Dress for Persuasion Success

There’s an old saying you’re probably familiar with – Dress for Success. I can remember hearing that when I graduated from college and entered the business world more than 25 year ago. The basic premise was encouraging you to dress the part and feel the part. In other words, dress like a successful CEO and […]

Why I Love Social Media

With nearly a billion Facebook users worldwide and more that 500 million people on Twitter I think it’s safe to say social media is here to stay. It is obvious people want a medium to voice their opinions and to connect with others. What’s amazes me more than those stats are the people who still […]

Finding Another Gear

I was out for an early morning walk not too long ago and was startled when a big German Shepherd came running straight at me. It was apparent he didn’t want to play so I raised my hands to get ready for the inevitable when suddenly his owner appeared, called his name, and the dog […]

An Interesting Thing Happened on the Way to Work…

An interesting thing happened on the way to work a few weeks ago. Highways running through downtown Columbus are undergoing major reconstruction so traffic patterns have changed, lanes are restricted and many familiar exits are closed. It makes for a much more tense morning drive than normal. As I was getting close to my exit […]

Reputation and the Recency Effect

Last November I wrote a post called “Say it ain’t so, Joe” as the Jerry Sandusky case of sexually abusing young boys at Penn State University came to the attention of the American public. That horrible tragedy has made front page news again in the wake of the Freeh Report which stated there was a […]

5 Pointers to Become Listening STARS

Over the last few years I’ve conducted quite a few workshops on different sales skills. The workshops are designed to get people to practice the various skills they learn in our online training environment. One of my workshops focuses on active listening skills. In this post I’ll share five pointers from that workshop to help you […]

Great Customer Service Isn’t Selling

I stopped by Bath and Body Works not too long ago to pick up an impromptu gift for Jane. She was in New York with Abigail for the weekend and I noticed her body wash was almost gone. I thought it would be a nice surprise for her when she came home late Sunday night […]