Persuasion isn’t One of the Seven Dirty Words
The late comedian George Carlin had a hilarious routine about the seven dirty words you couldn’t say on television. I won’t repeat the seven words, but I will say this; persuasion wasn’t one of those words! Having shared that, I realize some people link persuasion to sales and therefore have a negative reaction to it. […]
Influencers from Around the World – Child-Like Influence
It’s always a treat to hear from Australia’s only Cialdini Method Certified Trainer® Anthony McLean. Anthony is the founder of the Social Influence Consulting Group. I follow him on several social media sites (Facebook, LinkedIn and Twitter) and can tell you he’s doing outstanding work! If you’re a parent you’ll really appreciate this week’s post. […]
What Would You Do?
At the last supper the apostle Peter said to Jesus, “Even if all fall away on account of you, I never will.” Jesus told him, “I tell you the truth. This very night, before the rooster crows, you will disown me three times.” Peter protested, “Even if I have to die with you, I […]
Aligning the Principles of Influence with Aristotle’s Ethos, Pathos and Logos
Aristotle is credited with the following definition of persuasion: “The art of getting someone to do something they wouldn’t ordinarily do if you didn’t ask.” Pause and think about it for a moment. Isn’t that a great definition? If someone is already doing what you want there’s no need to communicate in order to […]
Keys to Persuading Thinker Personalities
Here comes your biggest challenge thus far; trying to persuade one of the smartest people to ever walk the planet – Albert Einstein! Talk about intimidating; he’ll see through every psychological ploy you toss at him. If you were going to ask Einstein for something, how would you persuade him to say “Yes?” In our final week we’ll consider […]
