Influencers from Around the World – How Executives Can Learn Influence
/3 Comments/by Brian Ahearn, CMCT®This month’s Influencers from Around the World guest post comes by way of my good friend Sean Patrick. Through the power of the internet, he sent it to me all the way from Ireland in just milliseconds. Sean started a his own sales training company, Sales Training Evaluation, and spends time in various parts of Europe […]
Why Facebook Doesn’t Change Anyone’s Opinion
/12 Comments/by Brian Ahearn, CMCT®Facebook is useless when it comes go changing people’s opinions. I’m sure many people will disagree with me but I firmly believe that’s the case. My belief comes from personal observation and science. My personal observation is this – I’ve yet to see people go back and forth on Facebook about any issue where one […]
How Are You Doing? It’s Relative.
/4 Comments/by Brian Ahearn, CMCT®Not too long ago I got a medical bill and was shocked by how large it was. As I thought about paying it I had the feeling many of you might have had in the past – it seems like I can never get ahead. Sleeping on it didn’t help because it was top […]
When a Sale isn’t a Sale
/0 Comments/by Brian Ahearn, CMCT®Do you enjoy getting a good deal? I know I do and so do most consumers. The reality is, very seldom do we know if we’re getting a good deal because “the deal” is always relative. For example, a $300 smart phone is a good deal when you realize the normal price is $600. […]
5 Reasons Why Starbucks is so Persuasive
/2 Comments/by Brian Ahearn, CMCT®What better place to write this post than sitting in Starbucks on a beautiful spring day. The smooth jazz is playing as the barista and others hustle behind the counter helping a diverse group of people who pop in and out for their daily fix. Of course, there’s also the smell of roasted coffee beans […]




