This Post Might Just Save Your Life!
This blog post might just save your life! Well, not exactly. Truthfully, not even close. But you might be a little wiser for having read it, so I hope you’ll stay with me for a moment and continue reading. You might be wondering why I went with such a sensationalized title. You could say […]
How is Cool Influenced?
I read an article questioning whether or not Apple had lost, or is losing, its cool. Why should Apple be any less cool than it was several years ago? After all, it’s the most valuable company in the world at the moment. Is it because Steve Jobs and his dynamic, rebel personality are gone? […]
A Scientifically Proven Way to Be Persuasive
The following is an excerpt from Yes! 50 Scientifically Proven Ways to Be Persuasive, co-authored by Robert Cialdini, Ph.D., Noah Goldstein, Ph.D., and Steve Martin. I wrote this several years ago, prior to becoming a certified trainer for Dr. Cialdini. I looked at what State Auto had to offer that was genuinely scarce, then honestly described […]
New Survey on Decision Making
Several years ago I asked readers to participate in a survey to give some insight into what influences decisions based on personality type. The goal was twofold: to help people understand themselves better based on their personality type and more importantly, how best to influence others when you have a handle on their personality type. The […]
Influencers from Around the World – 5 Tips for Influencing Business with Email
This month’s Influencers from Around the World post comes to us from theother side of the world, from Australia’s only Cialdini Method Certified Trainer, Anthony McLean. Anthony heads up the Social Influence Consulting Group. I encourage you to connect with Anthony on Facebook, LinkedIn and/or Twitter. Brian, CMCT® influencepeople Helping You Learn to Hear “Yes”. 5 Tips for Influencing Business with Email […]
