Once Upon a Time … A Pre-suasive Love Story
The following is an excerpt from my book Persuasive Selling. Because it’s Valentine’s Day I thought it was appropriate to share it again. I hope it inspired you to set the stage romantically with someone you love. Once Upon a Time… In July 1986, I was a recent college graduate walking into the HR training […]
CEO Compensation is Taking a Hit
Recently I read a Forbes article about CEO pay, Amazon Has Tough Choices – Closing Charity Programs, Cutting Staff, And Facing CEO Pay Pressure. The article mentioned Apple CEO Tim Cook taking a 40% pay cut in 2021 because of shareholder demands. Amazon may follow suit. Unfortunately, a good bit of charitable giving will be […]
Facts Without Context Are Often Manipulation
I don’t watch the news as much as I used to and I’m happier and less stressed because of that decision. But every now and then I go against my better judgment and turn on the news before dinner, usually flipping between MSNBC, Fox, and CNN. The Debt Ceiling Fight Recently I saw Ari Melber, […]
The Love, Bonding, and Unity Hormone
Oxytocin is sometimes called the love or bonding hormone. That’s because it plays a prominent role in social bonding between individuals, in sexual reproduction, during childbirth, and the bonding period that occurs between mother and child soon after childbirth. Oxytocin also plays a role in unitizing otherwise unconnected people. The principle of unity, as popularized […]
Cruising with Influence
Quite a while ago, Jane and I went on a four-day, three-night, Royal Caribbean cruise. During the cruise we had a full day at sea which meant all the action was going to be poolside that day. Knowing that, we arrived at the pool extra early so we could grab a couple of lounge chairs […]
