A Homecoming of Sorts
/0 Comments/by Brian Ahearn, CMCT®Last week was a bit surreal as I had a homecoming of sorts. I spent the bulk of my insurance career, 28 and a half years, with State Auto Insurance (a Liberty Mutual company since 2021). After nearly four years with The Travelers, I walked into State Auto in May 1990. The final time I […]
Why Did I Go Upstairs?
/0 Comments/by Brian Ahearn, CMCT®Last week, while at home juggling several work tasks, I noticed my MacBook Pro prompting me to run an overdue update. Pausing my work, I initiated the update. This moment of maintenance sparked a thought about my other computer, a MacBook Air, stationed in my video studio for live presentations. Suspecting it needed the same […]
When You’re Wrong, Admit It, Own It, Fix It
/0 Comments/by Brian Ahearn, CMCT®In How to Win Friends and Influence People, Dale Carnegie shared some time-tested wisdom, “If you are wrong, admit it quickly and emphatically.” But when we shift from personal interactions to the complexity that comes with business relations, Carnegie’s advice, while foundational, is only the starting point. Imagine you’re at your favorite restaurant. You’ve been […]
What’s a Few Billion or Trillion Dollars?
/0 Comments/by Brian Ahearn, CMCT®What’s a few billion, or trillion, dollars between friends, businesses, or countries? Billions and trillions of dollars are numbers we hear quite often in the media. A few notable examples include: In 2016 the U.S. sent $400 billion to Iran in the nuclear deal. Our government bailed out banks to the tune of $700 billion […]
Want to Remove All Questions about Manipulation? Here’s the Key…
/0 Comments/by Brian Ahearn, CMCT®As I scan social media, I’ve noticed an increase in discussions about the fine line separating influence and persuasion from manipulation. This is an important topic, especially considering the intent and ethics in our communications. As one of the few Cialdini Certified trainers globally, and an advocate for ethical influence, I’ve always emphasized creating mutually […]









