Entries by Brian Ahearn, CMCT®

Participate in a Survey

A quick mid-week post because I’m hoping all of you will participate in a short, 10 question survey. I’ll share the results in a few weeks. If your last name starts with a letter between A and I click here for your survey: Survey A If your last name starts with a letter between J […]

Love is the Ultimate Gift

This post celebrates the second anniversary of Influence PEOPLE. It’s been a great two years and I look forward to many more. I love blogging and social media because it’s opened up so many doors, helped me reconnect with old friends, and allowed me to meet so many new people I never would have otherwise. […]

An Interview with Anthony McLean

A little more than a week ago Anthony McLean, CMCT, the newest guest blogger for my Influencers from Around the World series, wrote his first post for Influence PEOPLE. His initial article was about Influencing in Australia. I just learned that Anthony was interviewed on Sky News in March when he was asked how the […]

Consistency vs. Authority: Which to Use and When

Last month I conducted a couple of POP (Principles of Persuasion) workshops. One was for insurance agents and the other was for managers and supervisors at State Auto. Actually, I’ve done more than a dozen POPs in the past three years and I’ve seen a common thread with participants – confusing when to use the […]

The Most Expensive Gift of All – Free

Sometimes the most expensive gift of all is free. That’s right, sometimes a “free” gift cost you far more than it would have if you bought it. That’s part of the reason we’re so familiar with the saying, “There’s no such thing as a free lunch.” Let me illustrate with a story. In early February […]

How Bernie Madoff with our Money

We all know the name Bernie Madoff, perpetrator of the biggest Ponzi scheme ever in American business. It’s estimated that $36 billion was invested with Madoff’s firm and that upwards of $18 billion is still missing. A few weeks ago I was in Cleveland to speak at the local chapter of the Chartered Property Casualty […]

Confirmation Bias and the Sweater Vest

If you live in Columbus, Ohio then you know there was no bigger story than last week’s revelation that Ohio State football coach Jim Tressel admitted knowing about some rules infractions by his players nearly a year ago. If you don’t live in Columbus it’s still likely you’ve heard the story or read about it […]

Influencers from Around the World – The Happiness Hypothesis

This month’s Influencers from Around the World article is from Cathrine Moestue. I introduced you to Cathrine last month along with Anthony McLean as new members of my Influencers from Around the World group. I know you’ll enjoy Cathrine’s exploration of reciprocity, especially those of you who are fans of The Godfather. I encourage you […]